Today, most of us who have some exposure to modern technology are aware of the the OS wars going on, battles rage by Google, Apple, Microsoft and RIM. Little do we know the future of mobile OS is actually waged not for us adults but for young ones. We all know that smartphones are design for 2 year olds… and future wherein 10-year olds are buying their own smart phones have arrived. Let's take my 10 year old daughter as an example, there are 23 kids on her class. 13 have iPhones, 5 have Samsung Androids and another 5 various Android devices. If you notice on this very typical example of a European school, there are no BlackBerry and no Windows Phone and all of the 10 who do not have iPhones yet want iPhone 5.
Let's pause for a bit and look the the no-shows. BlackBerry is releasing its OS 10 after more than a year of delay, it already has lost its edge and its customer base has abandoned it by allowing all other smart phones to connect to office and enterprise networks. Windows Phone claims to overtake iPhone and its 19% market share by 2016, a very ambitious goal, nevertheless a very daunting tasks. My view on my own little works is that Android and iOS will stay, BlackBerry might disappear and replaced by Windows Phone.
How about you? What do you think?
Let's pause for a bit and look the the no-shows. BlackBerry is releasing its OS 10 after more than a year of delay, it already has lost its edge and its customer base has abandoned it by allowing all other smart phones to connect to office and enterprise networks. Windows Phone claims to overtake iPhone and its 19% market share by 2016, a very ambitious goal, nevertheless a very daunting tasks. My view on my own little works is that Android and iOS will stay, BlackBerry might disappear and replaced by Windows Phone.
How about you? What do you think?
1 comment:
While 10 year olds are not the obvious indicator of adoption of business focused devices like BB and Windows, I think they are still a good one. BB disregarded the impact Apple would have on the market through focusing on the private consumer, instead of the corporate consumer as BB did. The results are clear. Your choice to use 10 year olders as an indicator is certainly in line with this trend.
Microsoft has a related dilema. They are on the fence between the private and corporate consumer, and not really capturing the attention of either (yet). Still, no-one should underestimate Microsoft, which I guess is your motivation for placing them as the BB replacer.
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